This year marks the 18th year of the DSWW campaign sponsored annually by the Network of Employers for Traffic Safety (NETS.)
It is often said that a strong corporate or organizational safety culture is a journey, not a destination. With that in mind, this year's DSWW campaign materials are designed to make the case for integrating elements of safe driving into an organization's core safety culture. Nearly everyone drives—whether for work, commuting to and from work or tending to daily errands outside of work. Regardless of the reason for the trip, time spent behind the wheel is very likely the most dangerous part of an employee's day.
If your safety programs don't currently integrate policies, procedures, communication tools and/or practices related to safe driving for all employees, DSWW could be your opportunity to introduce these concepts. If you already have programs in place, it's a great time to repeat, reinforce and maybe even rethink your safety communications as they relate to driving.
We invite you to share these materials with your organization's executive leadership. Whether through video messages, town hall meetings or letters to employees, it is our hope they will consider getting involved and use the ideas in this year's DSWW tool kit to emphasize the importance of road safety for all employees – during the campaign week, and throughout the year.
Thank you for downloading the Drive Safely Work Week tool kit. Working together, we can reduce the number of traffic crashes that impact our workforce, members of our families and the communities in which we all work and live.
Wishing you safe travels,
Sr. Manager, Commercial Program Support, Global Environment, Health, and Safety
Chairperson, NETS Board of Directors