LATEST ROAD SAFETY NEWS

Fatal crashes involving teen drivers decline sharply in U.S

Source: Reuters, April 8, 2014

The number of teen drivers involved in fatal crashes dropped by more than half over the past decade as safer vehicles hit the road and more young people received restricted licenses, a U.S. report finds. Many factors are probably at play, but researchers say there is wide agreement that graduated licensing programs are an important contributor to the decline in fatal crashes. These graduated licenses may limit teen driving at night or restrict teenage passengers, reducing the overall crash rate among the youngest teen drivers by 20 to 40% according to experts. Aided by an increase in graduated license programs, the number of drivers aged 16 to 19 involved in fatal crashes fell by 55% to 2,568 in 2013, down from 5,724 in 2004. Some of them may not be crashing because they don't have licenses yet, as more students wait until after they turn 18 to start driving. To see the full article, go to: www.reuters.com

Federal traffic agency targets drowsy driving

Source: Chicago Tribune, march 16, 2015

Drowsy driving is an insidious threat to safety that anyone who ever stepped inside a vehicle likely has experienced or witnessed. The federal government has announced new efforts to get a handle on the extent of the problem, wake up the public to the dangers and determine whether laws specifically targeting fatigued driving are needed. Drowsy driving represents the third "D'' of preventable accidents and has received less attention than drunken driving and distracted driving, officials said. "While not everybody drinks or texts or speeds, lack of sleep is a problem we all face. And falling asleep at the wheel at 70 mph is a recipe for tragedy,'' said Mark Rosekind, head of the National Highway Traffic Safety Administration. Only limited research on fatigued driving has been conducted and the data is old, Rosekind said. Current estimates are that anywhere from 2 to 20% of annual traffic deaths were caused by driver drowsiness or fatigue. To see the full article, go to: /www.chicagotribune.com/

New bill could kick road safety tech to the curb

Source: CBS News, March 26, 2015

Lawmakers on Capitol Hill are looking into opening up Wi-Fi space for the public, but it could impact a technology called vehicle-to-vehicle commutation (V2V) developed to prevent up to 80% of car crashes. After more than a decade in development and more than a half-billion dollars in taxpayer money spent, the technology aimed at making roads safer and saving an estimated 1,083 lives every year may now be sidelined to make room for Wi-Fi. Sen. Cory Booker (D-NJ) and potential GOP presidential hopeful Marco Rubio introduced the Wi-Fi Innovation Act seeking to open up the radio frequency reserved for V2V. Government estimates say Wi-Fi contributes to more than $140 billion of economic activity per year and demand is growing for the limited available spectrum. The bill has bipartisan supporters in Congress and would require the FCC to evaluate whether Wi-Fi and V2V can co-exist. To see the full article, go to: www.cbsnews.com/

Automakers to drivers: Get that car fixed!

Source: CNBC, March 13, 2015

Over the last several years, federal regulators have swatted automakers as diverse as General Motors, Toyota, Honda and BMW with hefty fines for failing to act quickly after discovering safety defects. But experts warn that consumers also shoulder some of the blame, and say owners may need to face sanctions should they fail to make needed recall repairs. Honda recently announced plans for a national ad campaign aimed at convincing owners of millions of vehicles equipped with potentially defective airbags to bring them in for repairs. Last year, GM offered incentives such as free oil changes to improve the response rate after recalling 2.6 million vehicles equipped with faulty ignition switches. Both problems have been linked to a number of fatalities and serious injuries, yet millions of Honda and GM owners have yet to respond, whether to their original recall notices or to news headlines. That's not unusual. According to CarFax, a vehicle data tracking service, there are tens of millions of cars, trucks and crossovers on American highways with at least one recall-related defect that hasn't been fixed. To see the full article, go to: www.cnbc.com/

Safety chief wants to cap big rig speeds to fix tire problem

Source: WTOP.com via AP, April 9, 2015

The nation's highway safety chief says his agency will push for quick action on a regulation requiring electronic speed limiters on big rigs. It may also contact states about speed limits that are higher than commercial truck tires are designed to handle. Mark Rosekind, who took over the agency in December, was responding to questions about an Associated Press investigation that found most heavy truck tires aren't designed to travel more than 75 mph, yet 14 states now have truck speed limits of 75, 80, and, in part of Texas, even 85 mph. Some of those states raised their limits without consulting the tire industry. Tire manufacturers and safety advocates say that if tires are driven higher than their speed ratings for prolonged periods, heat can build up and cause them to blow out. Rosekind said no one has died because of the discrepancy between tire speeds and speed limits, but he wants his agency to move so that doesn't happen. To see the full article, go to: wtop.com/

University researchers show in-car alcohol tests prevent crashes

Source: The Michigan Daily, March 19, 2015

University researchers from the Injury Center and the Transportation Research Institute published a new study exploring the potential effects of alcohol ignition interlock devices if they were installed in every newly purchased vehicle in the United States over a 15-year period. The devices, currently in development by the federal government, can either operate as a Breathalyzer that determines if the driver is under a certain blood alcohol content, or through the steering wheel using a transdermal approach that reads BAC through the skin. They are currently only mandated for use by repeated driving under the influence offenders, and do not allow the car to turn on if the driver's blood alcohol level is over a specific percentage. The study concluded that with the devices, the United States could avoid 85% of alcohol-related motor vehicle crash deaths over the 15-year period, meaning over 59,000 deaths and 1.25 million non-fatal injuries. To see the full article, go to: www.michigandaily.com/

Self-driving cars more likely to make you car sick

Source: USA Today, April 8, 2015

A new report released by the University of Michigan Transportation Research Institute (UMTRI) projects that 6% to 12% of American adults will experience moderate to severe motion sickness while riding in driverless cars. And for the lion's share of those people, it will happen to them the lion's share of the time they are in the car, according to the report. Why? "By switching from driver to passenger, by definition, one gives up control over the direction of motion, and there are no remedies for this," report authors Michael Sivak and Brandon Schoettle wrote. Although riders in self-driving cars would give up manual control over the vehicle's motion, there may be ways automakers can reduce the chances of motion sickness for riders, the researchers noted. To see the full article, go to: www.usatoday.com/

6 in 10 crashes caused by distracted driving, AAA says

Source: CBS Baltimore, March 25, 2015

A new study gives a rare glimpse to what goes on when teens take the wheel. Traffic officials say teen drivers have the highest crash rate out of any age group. Their distraction is more severe than ever reported and now a series of videos proves it. The AAA Foundation for Traffic Safety partnered with the University of Iowa to study the behind-the-wheel behavior of 16 to 19-year-old drivers. Researchers examined nearly 7,000 videos from cameras mounted in vehicles showing what drivers were doing seconds before impact and what was happening on the road. The study reveals distractions were a factor in 58% of crashes. Using a cell phone is behind many close calls. Looking away from the road or talking with passengers also led to collisions. To see the full article with a link to a video compilation of teen distracted driving crashes, go to: baltimore.cbslocal.com/

Using naturalistic data to assess teen driver crashes

Source: AAA Foundation for Traffic Safety, March 2015

In a new study conducted for the AAA Foundation for Traffic Safety, researchers conducted a large-scale comprehensive examination of naturalistic data from crashes that involved teenage drivers. Other naturalistic studies have investigated only a small number of crashes or used near crashes as a proxy for actual crashes, and few crashes involving teen drivers have been observed in other naturalistic studies. In contrast, this project examined naturalistic data from thousands of actual crashes that involved teenage drivers. The data allowed researchers to examine behaviors and potential contributing factors in the seconds leading up to the collision, and provided information not available in police reports. The key findings include: The driver was found to have been driving too fast for conditions in 79% of single-vehicle crashes; following too closely in 36% of rear-end crashes, and failed to yield to another vehicle in 43% of angle crashes. Download a pdf of the full report here: www.aaafoundation.org/

Gasoline use falls to lowest level in 30 years

Source: Automotive Fleet, March 25, 2015

The average gasoline consumption by Americans is at its lowest level in at least 30 years, according to a report from the University of Michigan's Transportation Research Institute. The report found that gallons of gasoline consumed per person, driver, vehicle and household have fallen a combined 14% to a level not seen since 1984. Despite population growth of 8%, the absolute amount of fuel consumed by light-duty vehicles decreased by 11% during the period 2004 — the year of maximum consumption — through 2013. Also, the amount of fuel consumed per driver has dropped 16% since 2004 and the amount of fuel consumed per vehicle has dropped 14% since 2003. The report also analyzed changes in the number of vehicles and distance driven per driver and vehicle and found both measures are at their lowest since the 1990s. Some contributing factors for the decline are increased use of public transportation, increased telecommuting, and urbanization of the population. To see the full article, go to: www.automotive-fleet.com/

Female drivers more likely to use cell phones

Source: Automotive Fleet, April 3, 2015

A new distracted-driving study, conducted in six major Texas cities from 2011 to 2013, found that female drivers had higher odds of cell phone use and texting than male drivers. Additionally, drivers under 25 years old were more likely to use a cell phone than older drivers, and drivers traveling alone were more likely to use a cell phone than drivers traveling with passengers, according to the research. The youngest drivers had the highest odds of cell phone use, texting and talking on the phone. The study, published by Preventive Medicine Reports, assessed the prevalence of driver cell phone use at intersections on medical and academic campuses affiliated with the University of Texas. Researchers recorded data on cell phone use based on what they observed from the first unobstructed vehicle stopped during each red-light interval for a randomly selected lane. Excluded from the study were emergency, delivery and construction vehicles, along with motorcycles and public buses. To see the full article, go to: www.automotive-fleet.com/

New TRB Report: Naturalistic Driving Study: Collecting Data on Cell Phone Use

Source: TRB Strategic Highway Research Program 2 (SHRP2), March 2015

This report details the methodology used to acquire cell phone use records from a subset of participants in the SHRP 2 Naturalistic Driving Study (NDS) during the time when they were enrolled in the study. The cell phone records were then matched with participants' NDS driving data to identify the times while they were driving when they may have been using their cell phones. These data will help researchers quickly and accurately identify events of interest in the NDS database related to cell phone use, from which researchers can learn crucial information about driver behavior and changes in crash risk when drivers choose to use or not to use cell phones. This report provides researchers with essential information about the Cell Phone Records Study (CPRS) data and how the data were collected. It describes the methods used to recruit and enroll CPRS participants, the collaboration with the cell phone carriers, and the processes of obtaining data from the carriers and directly from the participants. It also provides summary information on the data collected and discusses some limitations of the data. View the pdf of the full report here: onlinepubs.trb.org/

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STATE and regional ROAD SAFETY INITIATIVES

Could "safe phone zones" help stop distracted driving?

Source: Associations Now, April 2, 2015

If you can't beat 'em, give 'em a spot to tweet. That appears to be the strategy that the state of Illinois is taking as it adds six "Safe Phone Zones" to the Illinois Tollway in the coming weeks. The effort, conducted in cooperation with Travelers Marketing, is designed to give motorists designated spots to look at their phones, so they don't do it while they're stuck in traffic. The new zones, which piggyback off the system's existing traffic oasis locations, include free WiFi and places to sit. The initiative has earned approval from the Governors Highway Safety Association (GHSA), which represents state highway-safety groups nationwide. Executive Director Jonathan Adkins said that the strategy is smart because it discourages distracted driving while conceding that there are legitimate reasons for using mobile phones on the road. To see the full article, go to: associationsnow.com/

Idaho tests what resonates with drivers

Source: Weekly Mailer (Idaho), April 7, 2015

When it comes to highway safety, displaying the right message is central to understanding the science behind influencing driver behavior. To that end, the Idaho Transportation Department is studying what messages work best for Idaho's overhead electronic message boards installed along state highways.
 Early findings indicate that drivers consistently respond to two messages: "Your family would miss you please slow down" and "You would be missed please slow down." Messages run for one day at a time in multiple locations around the state, with information on driver response collected by Idaho State Police (ISP) and by ITD's Automatic Traffic Recorders (ATRs). For example, during the first phase of testing, ISP crews monitored and collected real-time motorist speed, while ATRs captured similar information. Data analysis paints a picture of how driver behavior changes (or possibly doesn't) in response to messages posted on the signs. Officials will test other messages in May and still others this summer on selected electronic reader boards. To see the full article, go to: www.minicassia.com/

State unveils TV ad touting seat belt safety

Source: Capital Journal, April 6, 2015

So far this year in South Dakota, nearly 90% of people killed in traffic crashes were not wearing seat belts, according to the state Department of Public Safety. That's well above the typical annual average of about 60% of traffic fatalities involving people not wearing seat belts, according to a spokesman for the Department of Public Safety (DPS). The state Office of Highway Safety, part of DPS, produced a new TV commercial that began airing on stations earlier this month. The theme is how much "unnecessary suffering and sorrow to a crash victim's loved ones" is caused by not wearing seat belts. "Sadly, there are many folks in South Dakota and across the United States who, for one reason or another, believe that seat belts are still some sort of unproven safety science. They are not," said Lee Axdahl, director of the state highway safety office. "These same people need to think of the pain and suffering they might place on family and friends by not buckling up. No one wakes up in the morning thinking 'today's my day.' But unbelted fatalities and injuries happen every week in our state." To see the full article, go to: www.capjournal.com/ To view the 30-second PSA, go to: www.drivesafesd.com/buckleup/

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WORK - HOME

Fleet safety video tip: Motorcycle awareness

Source: BusinessFleet.com, March 23, 2015

With spring officially here, temperatures will start rising again and that means more motorcycles on the road. Sharing the road with motorcyclists poses a host of safety issues that fleet drivers need to keep in mind. Motorcycles are especially at risk for a collision when a car or truck is turning left at an intersection and the motorcycle is approaching in opposing traffic. Many drivers have difficulty judging the speed and distance of an approaching motorcycle, so they might begin their left turn when they should in fact yield to the motorcycle. This tendency increases the risk for a T-bone or sideswipe crash. Additionally, motorcycles can easily disappear into a vehicle's blind spot because they're so small in comparison to cars and trucks. The National Highway Traffic Safety Administration and AAA have released tips that can help fleet drivers share the road with motorcyclists. To see the full article, including a video that would be a good one to watch with your teen driver should you have one, go to: www.businessfleet.com/

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WORKPLACE ROAD SAFETY

Despite driver safety focus, distraction continues

Automotive Fleet, March 2015

A recent survey of 3,377 company car drivers in 20 countries revealed a trend among fleets: They're putting an effort into driver safety. In fact, half of respondents said the companies they work for focus on driver safety. The global LeasePlan Driver Survey, performed by TNS and commissioned by LeasePlan, showed companies use a number of tactics to reinforce driver safety with their employees, including e-mails, driver safety training, and sharing of safe-driving best practices. In the U.S., 45% of drivers said their companies regularly send e-mails with tips and strategies about safe driving. Nearly one-third of surveyed drivers said they have the opportunity to attend courses and workshops on safe driving or take tests on the subject. Following closely behind, at 29%, were drivers receiving regular information and tips from employers on their driving behavior. To see the full article, go to: www.automotive-fleet.com/

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Innovation and Technology

Virtual crash testing, digital data key to Chevy Trax's development

Source: Collision Repair Magazine, April 2, 2015

Eight decades ago, General Motors' (GM) engineers developed the first barrier crash test, a practice that has evolved and continued to make vehicles more road ready. As cars and trucks have developed, so have the technologies needed to assess them. GM says testing vehicles comes at the cost of needing to develop new prototype vehicles — test cars for the 2015 Chevrolet Trax, for example — to test additional variables. That's where virtual crash testing comes into the picture. Where creating physical prototypes can take weeks or months to build, and arranging the necessary cameras, test rigs, crash dummies and sensors are time-consuming to set up, virtual crash testing allows for the use of advanced digital models to simulate crashes. This allows engineers to address challenges early in the vehicle design process, and then repeatedly recreate crash conditions, or engineer new ones for the same vehicle. To see the full article, go to: collisionrepairmag.com/

GM to launch Teen Driver system on '16 Chevy Malibu

Source: The Detroit News, March 22, 2015

General Motors Co. has said it will debut a new Teen Driver system on its redesigned 2016 Chevrolet Malibu that mutes the radio when front seat passengers haven't buckled up and give parents a report card of their teen's trip. Teens also will get an audible and visual warning if a vehicle travels over pre-set speeds (between 40 and 75 miles per hour) by Mom and Dad. Radio volume can be set to a lower level that can't be exceeded. Teen Driver can tell parents the distance the car was driven, its maximum speed during a trip, the number of speed warnings, stability control events and antilock brake events. And if the car is equipped with the technology, Teen Driver will also tell if the car had any forward collision alerts and forward collision braking events. Ford Motor Co. has had a similar feature — called Ford MyKey — since 2008. To see the full article, go to: www.detroitnews.com/

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INTERNATIONAL ROAD SAFETY

EU road safety progress grinding to a halt

Source: European Traffic Safety Council, March 24, 2014

Road deaths fell by a negligible 1% in the EU last year according to new data released by the European Commission. The drastic slowdown in progress puts at risk the region's target of halving road deaths by 2020. Commenting on the figures, Antonio Avenoso, Executive Director of the European Transport Safety Council (ETSC) said: "While there is no single factor that explains today's deeply worrying figures, there is no doubt that in recent years, the EU and many member states have shifted road safety way down the priority list. If you cut back on police enforcement and road maintenance, if you don't do enough to protect the increasing numbers of people walking and cycling, and if you ignore new trends such as distraction –- it's obvious that the numbers dying will not just stagnate, they will start to increase. We need to see short and medium term action from national governments and from the EU, starting today." To see the full article, go to: etsc.eu/

UNECE and Global NCAP call for worldwide adherence to UN car safety standards

U.N. Economic Commission for Europe, April 14, 2015

Tens of thousands of deaths and hundreds of thousands of injuries could be avoided each year in the world if all countries would apply the safety standards outlined in the UN regulations developed by the World Forum for the Harmonization of Vehicle Regulations. This was the conclusion of the study recently released by the Global New Car Assessment Program (Global NCAP) which showed that millions of new cars sold in middle and low income countries fail to meet the UN's regulations for front and side crash tests. In order to further raise awareness on this situation, UNECE and Global NCAP displayed two crashed cars at the Palais des Nations, in Geneva, on the occasion of the 66th session of the Economic Commission for Europe. After a frontal impact test at 64 km/h (40 mph), one car scores zero stars, with a very serious risk of fatal injury while the other achieves five stars, which provides a high level of occupant protection. The two cars illustrate the importance that crash tests play in ensuring road safety and the different levels of safety between cars sold in emerging markets and in advanced economies. To see the full article, go to: www.unece.org

Global Alliance of NGOs for Road Safety 2015 meeting

Source: RoadsafetyNGOs.org, March 19, 2015

In March more than 170 delegates from over 52 countries representing 100 non-governmental organizations (NGOs) gathered in Marrakech, Morocco for the 4th Global Meeting of Nongovernmental Organizations Advocating for Road Safety and Road Victims. The Global Meeting is organized by the Global Alliance of NGOs for Road Safety and takes place every two years. Nearly 3,500 people die on the world's roads every day–over 1.2 million people per year–and tens of millions are injured or disabled. NGOs play a vital role in the growing worldwide movement to reduce the impact of road traffic injuries on society via advocacy activities and the implementation of evidence-based programs to reduce crashes and assist the injured. The purpose of the Global Alliance of NGOs for Road Safety and the Global Meetings is to help coordinate the activities of NGOs and assist in the dissemination of best practices for programmes, fundraising, communications, and more. To see the full article, including outcomes of the meeting, go to: www.roadsafetyngos.org/

Traffic Safety Day festival and Abbott delegation make helmet education exciting

Source: Asia Injury Prevention Foundation, February/March 2015 newsletter

A helmet-themed Traffic Safety Day festival was held at Truong Dinh Primary School in District 12, educating 867 students on road safety through a variety of interactive festivities. As part of AIP Foundation's Helmets for Families program, the event included road safety activities that reinforce previous interventions. This is the second year that Helmets for Families, supported by Abbott, is enforcing quality helmet use among students and their parents. "We are happy to be involved in making roads safer by providing high-quality helmets and road safety education to children and their families across Ho Chi Minh City and Tra Vinh Province," said Joseph L. McKillips, Director, Commercial Environmental, Health & Safety, Abbott, who attended the event along with other Abbott representatives and volunteers. McKillips, who is also the Chair of the NETS Board of Directors is pictured in the article conducting road safety games with Vietnamese students. To see the full article, as well as others in the Asia Injury Prevention newsletter, go to: http://asiainjury.bmetrack.com/

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U.S. DOT NEWS

NHTSA closes investigation into brake-line failures; Issues Safety Advisory

Source: NHTSA press release, April 9, 2015

The Department of Transportation's National Highway Traffic Safety Administration (NHTSA) has issued a Safety Advisory and consumer video encouraging owners of model year 2007 and older trucks, SUVs and passenger cars to inspect brake lines and thoroughly wash the underside of their vehicles to remove corrosive salt after the long winter in order to prevent brake-line failures that increase the risk of a crash. The advisory was issued in conjunction with the agency's closing of an investigation into brake-line failures in General Motors trucks and SUVs built in model years 1999 to 2003. The agency spent more than four years investigating corrosion-related brake failures in the vehicles and similar trucks and SUVs made by other manufacturers, but has not identified a defect that would initiate a recall order. In addition to washing the undercarriage, NHTSA's Safety Advisory urges owners of trucks, SUVs and passenger cars that are more than seven years old to:

• Monitor the brake system for signs of corrosion by having regular professional inspections and watching for signs of problems, including loss of brake fluid, unusual leaks and a soft or spongy feel in the brake pedal.
• Address severe corrosion, marked by flaking or scaling of the metal brake pipes, by having the full assembly replaced.

To see the full press release, go to: www.nhtsa.gov/

Older drivers at peak levels, new data show

Source: FHWA News Release, March 23, 2015

The U.S Department of Transportation's Federal Highway Administration (FHWA) announced that according to new data, people over 50 years old accounted for nearly half of all U.S. drivers in 2013 -– more than ever before. This new data underscores projections made by U.S. Transportation Secretary Anthony Foxx in "Beyond Traffic," a 30-year framework for the future of transportation, which shows a 77% increase among drivers over 65 by 2045. Collected from all 50 states and Washington, D.C., the data show there were 212.2 million licensed drivers in 2013 –- the most recent year for which data are available. Drivers over 50 years old reached nearly 93.5 million in 2013 –- an increase of 22% since 2003 –- resulting in over 44.1% of total licensed drivers. Drivers over 85 years old remain the fastest growing demographic group, nearly doubling from 1.76 million in 1998 to 3.48 million in 2013 –- the second-highest amount ever recorded. To see the full news release, go to: www.fhwa.dot.gov/

U.S. Transportation Secretary Foxx announces $10 million civil penalty against child car seat manufacturer

Source: US DOT News Release, Marh 20, 2015

U.S. Transportation Secretary Anthony Foxx today announced that Graco Children's Products has been fined $10 million after the company failed to provide timely notification of a defect in more than 4 million car seats. Graco must pay a fine of $3 million immediately to the Federal Government and an additional $7 million is due in five years unless they spend at least the same amount on new steps to improve child safety. The penalties close an investigation launched last year by the Department of Transportation's National Highway Traffic Safety Administration (NHTSA) into whether the company failed its obligations, under the National Traffic and Motor Vehicle Safety Act, to begin what ended up as the largest ever recall of child seats. The seats had buckles that could stick or become stuck in a latched position, potentially placing child occupants at risk in an emergency. Graco will create a plan and procedures for addressing certain targeted performance requirements, which may include methods to increase effectiveness of consumer product registration of car seats, which allows parents to be notified of defects, identifying potential safety trends affecting car seats industry wide and launching a child safety awareness campaign. To see the full news release, go to: www.nhtsa.gov/

FMCSA shares study plan for commercial motor vehicle driver restart study

Source: FMCSA, March 17, 2015

The Federal Motor Carrier Safety Administration (FMCSA) has announced it has posted the study plan for the congressionally mandated naturalistic study of the operational, safety, health, and fatigue impacts of the hours-of-service restart provisions. The plan explains how the research team will measure and compare the fatigue and safety performance levels of drivers who take two or more nighttime rest periods during their 34-hour restart break and those drivers who take one nighttime rest period during their restart break. The plan details the assessment technologies being used, study procedures, and the sampling plan and data analyses. For additional information and to view the study plan, visit www.fmcsa.dot.gov/

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Upcoming Transportation/Safety Events

April is Distracted Driving Awareness Month

Sponsored by the National Safety Council (NSC)
For more information, go to: www.nsc.org/

To access NHTSA materials in support of the month, go to: www.trafficsafetymarketing.gov/

To access Drive Safely Work Week archives with distracted driving awareness information and activities, go to: http://trafficsafety.org/drive-safely-work-week-archive

May is Motorcycle Awareness Month

Motorcyclists have all the same rights and privileges as any motor vehicle driver on the roadway. During Motorcycle Safety Awareness Month in May -- and during the rest of the year -- drivers of all other vehicles and all road users are reminded to safely "share the road" with motorcyclists, and to be extra alert to help keep motorcyclists safe. For materials and resources from NHTSA's Traffic Safety Marketing that can be shared with employees, go to: www.trafficsafetymarketing.gov/ShareTheRoad

May is Bicycle Safety Month

For materials and resources from NHTSA's Traffic Safety Marketing to share with employees and employee family members, go to: www.trafficsafetymarketing.gov/BicycleSafety

May 5, 2015
Cinco de Mayo

Cinco de Mayo has become a big night out for many, particularly among young adults. But it is also a very dangerous night out because of alcohol-impaired drivers. Those celebrating should be sure to designate their sober driver in advance -- before the festivities begin. For materials and resources from NHTSA's Traffic Safety Marketing that can be shared with employees, go to: www.trafficsafetymarketing.gov/

May 4-10, 2015
Global Road Safety Week
Theme: Children and Road Safety #savekidslives

For more information, go to: www.savekidslives2015.org/

May 7-8, 2015
Child Road Safety in the Americas
Regional Conference for Global Road Safety Week 2015
San Jose, Costa Rica

For more information, go to: www.childinjurypreventionalliance.org

May 18-31, 2015
National Seat Belt Enforcement Mobilization Click It or Ticket

For materials from NHTSA to help generate awareness of the initiative, go to: trafficsafetymarketing.gov/

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