Focus 360°: Getting there safely is everyone's business.


corporate outreach


dsww2011 promotion sheetRoad safety should never be considered a competitive advantage. We encourage you to share the link to the Drive Safely Work Week campaign via our promotional e-flyer with industry peers and other organizations operating within your community. The more people who take personal responsibility for being better, focused drivers, the safer the roads will be for your employees, their family members and members of the communities in which your organization operates.


Every year, almost 1.3 million people are killed worldwide due to traffic crashes. That number is projected to increase to 1.9 million by the year 2020. The Decade of Action for Road Safety has a goal of stabilizing and then reducing the level of worldwide road fatalities by bringing more attention to safety at regional, national, and global levels.

NETS encourages the private sector to engage not only their company drivers and employees with driver training and education initiatives, but also to extend the reach of these programs to employee family members and to the communities where the company operates—no matter where that may be in the world.

The Decade of Action for Road Safety plan outlines steps toward improving the safety of roads and vehicles, enhancing emergency medical services and improving road safety management. It also calls for increased legislation and enforcement on using helmets, seat-belts and child restraints and avoiding drinking and driving and speeding. Currently, only 15 percent of countries have an infrastructure that addresses all of these factors. NETS is committed to working with organizations around the world to reduce the gaps in these areas. To support the Decade of Action for Road Safety, organizations can plan their own events or join national or local events. See the official website for the Decade of Action for Road Safety, hosted by the World Health Organization, for more information.


Novice Drivers Road Map coverPractice is the key to a novice driver’s education. To help parents succeed in their role as the teen driving coach, NETS has produced the new edition of The Novice Driver’s Road Map, an 8-step guide for parents. The Road Map provides an easy-to-follow “curriculum” for parents to guide their teens in the practice that is not only needed to be a safe, focused driver, but in most states, is also required to be licensed.

NETS is offering sponsorships of The Novice Driver’s Road Map to companies that want to reach out to employees and members of the communities where their employees work and live. In addition, driver trainers, licensing agencies, highway safety organizations, schools, peer-to-peer groups and individual parents may wish to purchase The Novice Driver’s Road Map and benefit from its easy-to-use teen driving practice plan.

For information on becoming a corporate sponsor, contact

For information on ordering The Novice Driver’s Road Map, contact NETS at

©2011 Network of Employers for Traffic Safety

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